This Affiliate Agreement ("Agreement") outlines the terms and conditions between you ("Affiliate") and Dreamplay Affiliates ("We", "Us", "Company", “Affiliate Program”).
By registering for our Affiliate Program and using our marketing tools, links, or accepting any commissions, you confirm that you have read, understood, and agreed to this Agreement.
We may amend this Agreement at any time. While we will make reasonable efforts to notify Affiliates of major changes, your continued participation constitutes acceptance of any revisions. Your continued use of the Affiliate Program will constitute your consent to the updated Agreement.
“Affiliate” means you, the person or entity, who applies to participate in the Affiliate Program.
“Affiliate Account” means the account of the Affiliate set up after an Affiliate Application is made by the Affiliate to take part in the Affiliate Program and approved by the Company.
“Affiliate Agreement” means (i) all the terms and conditions set out in this document, (ii) the terms and conditions of the Commission Structures applicable to the different products and brands, (iii) Insertion Order signed by the Parties, and (iv) any other rules or guidelines of the Company and/or Websites made known to the Affiliate from time to time.
“Affiliate Application” means the application made by the Affiliate to participate in the Affiliate Program.
“Affiliate Links” means internet hyperlinks used by the Affiliate to link from the Affiliate Website(s) or any other third party website to Company Websites.
“Affiliate Program” means collaboration between the Company and the Affiliate whereby the Affiliate promotes the Company’s websites and creates Affiliate Links from the Affiliate Website(s) to Company’s websites. For such services the Affiliate is paid a commission depending on the generated traffic to the Company’s websites, subject to terms within this Affiliate Agreement and to the applicable product-specific Commission Structure.
“Affiliate Wallet” means an online wallet in the name of the Affiliate into which Company pays the commission and any other payments due to the Affiliate, which the Affiliate can withdraw in accordance with the Affiliate Agreement.
“Affiliate Website” means any website which is maintained, operated or otherwise controlled by the Affiliate.
“Company” shall mean company within our group, including our parent companies, their parent companies and all of the subsidiaries of these respective companies.
“Company Websites” means any website (including mirror websites) which is maintained, operated or otherwise controlled by the Affiliate.
“Commission” means the percentage of the Net Gaming Revenue, or, where applicable, a fixed amount for a New Customer (CPA structure) as set out in the Commission Structures.
“Commission Structures” means any specific reward structures expressly agreed between Company and the Affiliate.
“Confidential Information” means any information of commercial or essential value relating to Company such as, but not limited to, financial reports, trade secrets, know-how, prices and custom quotes, business information, products, strategies, databases, technology, information about New Customers, other customers and users of Company Websites, marketing plans and manners of operation.
“Intellectual Property Rights” means any copyrights, trademarks, service marks, domain names, brands, business names, and registrations of the aforesaid and/or any other similar rights of this nature.
“Net Gaming Revenue (NGR)” means all player stakes from referred customers, less: winnings paid, issued bonuses, admin or fraud fees, chargebacks or refunds. For the avoidance of doubt, all Net Gaming Revenue amounts mentioned above are only related to New Customers referred to Company Websites by the Affiliate Website(s).
“New Customer” means a new, first-time customer of the Company who: (i) who is permitted under applicable law to use the Affiliate Website, (ii) accessed Company Website after being directed through the Affiliate Link, (iii) completes the applicable registration process, (iv) agrees and accepts Company Website’s Terms and Conditions and/or other agreements, (v) opens a new account with Company Websites, (vi) made a first deposit amounting to at least the applicable minimum deposit at Company Websites’ player account, in accordance with the applicable terms and conditions of Company Websites and (vii) such account and/or payment has not been canceled, terminated, refunded or charged back; provided other applicable terms, conditions and requirements of this Agreement’. This excludes the Affiliate, its employees, relatives and friends.
“Parties” means Company and the Affiliate (each separately a “Party”).
“Personal Data” means any information relating to any person, whether individual or legal, that is or may be identified, directly or indirectly.
2.1 Affiliate Registration
To become a member of our Affiliate Program, you must accept these terms and conditions when submitting the Affiliate Application. The Affiliate Application will form an integral part of the Affiliate Agreement.
We will determine, at our sole discretion, whether to approve or reject your application. We will notify you by email as to whether or not your Affiliate Application has been successful. We reserve the right not to approve your Affiliate Application and not to disclose the reasons for our decision.
You may be required to provide documentation for identity verification or compliance at any time. This documentation may include but is not limited to: bank statements, individual or corporate identity papers and proof of address.
You are responsible for ensuring that the information provided is accurate and up to date. You are also responsible for keeping your login details confidential and secure. Unauthorized use of your account due to your failure to protect credentials is your responsibility.
We reserve the right to suspend or terminate your account if any information is found to be false, misleading, or incomplete, or if you fail to provide requested documentation within a reasonable timeframe.
2.2 Affiliate login details
It is your sole obligation and responsibility to ensure that login details for your Affiliate Account are kept confidential and secure at all times.
Any unauthorised use of your Affiliate Account resulting from your failure to adequately guard your login information shall be your sole responsibility, and you remain solely responsible and liable for all such activity occurring under your Affiliate Account user ID and password (whether such activity was undertaken by you or not). It is your obligation to inform us immediately if you suspect illegal or unauthorised use of your Affiliate Account.
2.3 Affiliate Program participation
The Affiliate Program is intended for your direct participation. Opening an Affiliate Account for a third party, brokering or transfering an Affiliate Account is not accepted. Affiliates wishing to transfer an account to another beneficial owner must contact us and request permission. Besides, you shall not open more than one Affiliate Account without our prior written consent.
By agreeing to participate in the Affiliate Program, you agree to use your best efforts to actively advertise, market and promote the Company Websites in accordance with the Affiliate Agreement and Company’s instructions from time to time. You will ensure that all activities taken by you under the Affiliate Agreement will be in Company’s best interest and will in no way harm the Company’s reputation or goodwill.
You may link to the Company Website’s using the Affiliate Links or other such materials as we may from time to time approve. This is the only method by which you may advertise on our behalf.
2.4 Affiliate Website
You will be solely responsible for the development, operation and maintenance of the Affiliate Website and for all materials that appear on the Affiliate Website. You shall at all times ensure that the Affiliate Website is compliant with all applicable laws, including General Data Protection Regulation (GDPR), and functions as a professional website.
You will not present the Affiliate Website in such a way so that it may cause confusion with the Company Websites, or so that it may give the impression that it is owned or operated by Company.
The Affiliate Website will not contain any defamatory, libellous, discriminatory or otherwise unsuitable content (including, but not limited to, violent, obscene, derogatory or pornographic materials or content which would be unlawful in target country).
2.5 Valid Traffic and Good Faith
Use of branded keywords (e.g. "Dreamplay") in contextual advertising (e.g. Google Ads) is strictly prohibited.
Any leads obtained using branded search terms are considered invalid and will not earn commission.
Self-referrals or encouraging friends/family to sign up via your link is prohibited and considered fraud.
If a referred player is suspected of engaging in fraudulent activity such as bonus abuse or money laundering, you must notify us immediately. Commission will not be paid on such users.
Player winnings between the 20th–31st of any month that are not played through in the following month may be excluded from RevShare or Hybrid commission calculations.
If 50% or more of your referred players in a month: make only the minimum deposit, make just one or two small deposits, or show low or no gameplay activity, we may consider your traffic motivated. In such cases, we reserve the right to freeze or withhold commissions for that month.
2.6 Traffic Review & Suspensions
The Company reserves the right to suspend or withhold your traffic at any time in order to conduct quality assurance, compliance, or fraud checks. During such reviews, any new players referred by you may be placed on hold, and associated commissions may be temporarily withheld. New player acquisitions during this period will not be eligible for commissions unless and until they are explicitly approved by the Company.
The Company further reserves the right to retroactively reverse commissions or terminate the agreement if fraudulent, incentivized, or low-quality traffic is detected.
2.7 Unsuitable websites
You will not use any Affiliate Links or otherwise place any digital advertisements whatsoever featuring our Intellectual Property on any unsuitable websites (whether owned by a third party or otherwise).
Unsuitable websites include, but are not limited to, websites that are aimed at children, display illegal pornography or other illegal sexual acts, promote violence, promote discrimination based on race, sex, religion, nationality, disability, sexual orientation, or age, promote illegal activities or in any way violate the intellectual property rights of any third party or of the Company, or breach any relevant advertising regulations or codes of practice in any territory where such Affiliate Links or digital advertisements may be featured.
2.8 Affiliate Links
The Affiliate Links shall be displayed at least as prominently as any other sales link on the Affiliate Website.
You will only use Affiliate Links provided by the Company within the scope of the Affiliate Program. Masking your Affiliate Links (for example hiding the source of the traffic sent to Company’s Websites) is also prohibited.
2.9 Email and SMS marketing
If sending any emails or SMS communications to individuals which (i) include any of Company’s Intellectual Property Rights; or (ii) otherwise intend to promote Company Websites, you must first obtain our permission to send such emails.
If such permission is granted by the Company, you must then ensure you have each and every recipient’s explicit consent to receive marketing communications in the form of communication to be sent (i.e. by SMS or email) and that such individuals have not opted out of receiving such communication. You must also make it clear to the recipient that all marketing communications are sent from you and are not from our Company.
2.10 Use of Company Intellectual Property Rights
Any use of Company’s Intellectual Property Rights must be in accordance with any brand guidelines issued to you from time to time and are always subject to the approval required in clause below.
You will not register domain names, as well as search terms or other identifiers for use in any search engine, portal, app store, sponsored advertising service or other referral service which are identical to any of the Company’s trademarks or otherwise include the Company trademarks.
2.11 Approved creative
You will not use any advertising layout or creative (including banners, images, logos) incorporating our Intellectual Property Rights unless the advertising layout or creative was provided to you by the Company or (if advertising layouts are created by you) without the advance written approval of Company. You will not modify the appearance of any advertising that has been provided to you or for which approval was granted.
It is your responsibility to seek approval from Company in time for launch of any advertising campaign or creative, to ensure you have written approval from the Company in relation to advertising, and to be able to evidence such approval upon request.
2.12 Loyalty Programs
You will not offer any cash-back / value-back or similar programs, other than such programs as are offered on the Company Websites.
2.13 Responsible Gaming
The Company has ongoing commitment to responsible gaming and prevention of gambling addiction. You agree to actively cooperate with the Company to convey a responsible gaming message. Specifically, you will not use any material or in any way target persons who are under 18 or the legal gambling age in their jurisdiction.
2.14 Illegal activity
You will not target any territory or jurisdictions where gambling is illegal. You will act within the relevant and / or applicable law at all times and you will not perform any act which is illegal in relation to the Affiliate Program or otherwise.
2.15 Data Protection and Cookies
You shall at all times comply with the General Data Protection Regulation (GDPR) and any existing or new data protection acts, regulations or law applicable to your territory. This includes all applicable legislation and/or regulations relating to the use of ‘cookies’.
2.16 Cost and expense
You shall be solely responsible for all risk, costs and expenses incurred by you in meeting your obligations under the Affiliate Agreement.
2.17 Company monitoring of Affiliate activity
You will immediately give Company all such assistance as is required and provide us with all such information as is requested by Company to monitor your activity under the Affiliate Program.
2.18 Commissions paid incorrectly
The Affiliate agrees to immediately upon request by Company, return all Commissions received based on New Customers referred to Company in breach of the Affiliate Agreement or relating to fraudulent or falsified transactions.
3.1. Right to direct New Customers
We grant you the non-exclusive, non-assignable, right, during the term of this Affiliate Agreement, to direct New Customers to such Company Websites as we have agreed with you in strict accordance with the terms of the Affiliate Agreement.
You shall have no claim to Commission or other compensation on business secured by persons or entities other than you.
3.2. Licence to use Company Intellectual Property Rights
We grant to you a non-exclusive, non-transferable licence, during the term of this Affiliate Agreement, to use the Company Intellectual Property Rights, which we may from time to time approve solely in connection with the display of the promotional materials on the Affiliate Website or in other such locations as may have been expressly approved (in writing) by Company.
This licence cannot be sub-licensed, assigned or otherwise transferred by you.
3.3. Players’ Personal Data
For the purpose of the services delivered under this Agreement, it is understood that the Affiliate shall not have access to any Personal Data of Company’s customers.
4.1. We shall use our best efforts to provide you with all materials and information required for necessary implementation of the Affiliate Links.
4.2. At our sole discretion, we will register any New Customers directed to the Company Websites by you and we will track their transactions.
We reserve the right to refuse New Customers (or to close their accounts) if necessary to comply with any requirements we may periodically establish.
4.3. We shall make available monitoring tools which enable you to monitor your Affiliate Account and the level of your Commission and the payment thereof.
4.4. We shall use and process the following personal data of an Affiliate or any Affiliate employee, as follows: your username for logging in, your email address, name, date of birth, your country and address, telephone number and financial data for the purposes of ensuring a high level of security, fulfilling the AML legal requirements and for managing our business relationship.
4.5. Subject to your strict adherence to the Affiliate Agreement, we shall pay you the Commission in accordance with Clause 6.
In the case of your breach (or, where relevant, suspected breach) of this Agreement or your negligence in performance under the Affiliate Program, or failure to meet your obligations hereunder, the Company shall have the following remedies available:
a) the right to suspend your participation in the Affiliate Program for the period required to investigate any activities that may be in breach of the Affiliate Agreement. During such period of suspension payment of Commissions will also be suspended;
b) the right to withhold any Commission or any other payment to the Affiliate arising from or relating to any specific campaign, traffic, content or activity conducted or created by the Affiliate which is in breach of the Affiliate’s obligations under the Affiliate Agreement;
c) the right to withhold from the Commission monies which Company deems reasonable to cover any indemnity given by the Affiliate hereunder or to cover any liability of Company which arises as a result of the Affiliate’s breach of the Affiliate Agreement;
d) immediately terminate the Affiliate Agreement;
e) the right to withhold monies held in the Affiliate Wallet if they are not withdrawn within a period of 3 (three) months from the date of the termination of the Affiliate Agreement in accordance with clause 9.1.
Our rights and remedies detailed above shall not be mutually exclusive.
6.1. Subject to your adherence to the provisions of the Affiliate Agreement, you will earn Commission in accordance with the Commission Structure. We retain the right to change the Commission percentage and method of calculation of Commission in accordance with this clause.
6.2. The Commission is calculated at the start of each month following a reconciliation process. We pay for traffic that was directed to the Company Websites up until the 20th day of the previous month.
6.3. Company reserves up to two weeks for traffic evaluation before Commissions are finalized and paid. After evaluation payment are issued within five (5) working days from the written request of the Affiliate. If the Affiliate disagrees with the calculated amount, they have five (5) calendar days from the date of evaluation to submit an appeal. After this period, the reported amount will be considered final and accepted.
6.4. A minimum amount of €100 (one hundred euro) may be withdrawn from the Affiliate Wallet at one time.
6.5. If an error is made in the calculation of the Commission, the Company has the right to correct such calculation at any time and will immediately pay out underpayment or reclaim overpayment made to the Affiliate. In the event of an overpayment, the Company reserves the right to reclaim the excess amount, either by offsetting it against future payments or by invoicing the Affiliate directly.
6.6. The Affiliate may, at the Company’s sole discretion, be provided with the opportunity to restructure its commission structure.
6.7. The Affiliate’s acceptance of a Commission payment shall constitute the full and final settlement of the balance due for the relevant period. In case the Affiliate disagrees with the balance due as reported, he or she shall notify the Company within fourteen (14) calendar days and clearly state reasons of the disagreement. Failure to notify the Company within this time limit shall be considered as an irrevocable acknowledgment of the balance due for the relevant period and the acceptance of the payment as final.
6.8. The Commission shall be deemed to be exclusive of value added tax or any other applicable tax. The Affiliate shall have the sole responsibility to pay any and all taxes, levies, charges and any other money payable or due to any tax authority, department or other competent entity as a result of the compensation generated under the Affiliate Agreement. In addition, the Affiliate shall bear any bank charges, transaction fees, or other costs incurred in receiving the Commission payments.
6.9. All payments via wire transfer and E-payments will be made in USD or EUR, at Our sole discretion. In case the payment currency is different from the statistics currency, the exchange rate used for conversion will be the exchange rate quoted by Our bank.
6.10. In case of partnership on Hybrid and CPA basis there are several stipulations that should be taken into account:
- Duplicate accounts and self-excluded players will be deducted from CPA part of the Commission. This stipulation takes effect unless an alternative was discussed with the affiliate manager beforehand.
- In cases certain CAP was negotiated with a partner, commission will be paid only for the negotiated number of FTDs.
- The initial test cap is paid, if an Affiliate is able to generate at least 10 FTDs (for any brand) facing all discussed requirements.
- If not, we reserve a right not to proceed the withdrawal up until the requirements discussed beforehand are fulfilled.
- A first time deposit (lead) that is being generated from: FB, e-mail, SMS, UAC sources is paid if a deposit was made within 30 days since a lead had made a registration. A lead who made a first time deposit after a specified period of time (30 days) is not paid.
- A first time deposit (lead) that is being generated from a PPC source is paid if a deposit was made within 45 days since a lead had made a registration. A lead who made a first time deposit after a specified period of time (45 days) is not paid.
- A first time deposit (lead) that is being generated from SEO or ASO source is paid if a deposit was made within 60 days since a lead had made a registration. A lead who made a first time deposit after a specified period of time (60 days) is not paid.
- The initial test cap is paid, if an Affiliate is able to generate at least 10 FTDs (for any brand) facing all discussed requirements.
- If not, we reserve a right not to proceed the withdrawal up until the requirements discussed beforehand are fulfilled.
Note! In the event that a link associated with a CPA and Hybrid deal fails to register any valid First-Time Deposits (FTDs) within the span of 30 days following its establishment, said link shall be rendered inactive and shall not accrue commissions.
It is the obligation of the partner to apprise the company in the event that the link remains unused on account of technical difficulties; absence of such notification will result in the link being considered invalid.
Please note, in case a big win occurs and the balance of a player is lost - such funds shall not be considered as a part of commission fee relying to the Terms & Conditions of the Revenue Share and a Hybrid models.
6.11. You hereby recognize that it is prohibited to create a game account under your own affiliate account in order to make a profit and/or return lost funds. If such accounts are detected, the company has the right to block the affiliate account and confiscate all funds received.
6.12. Available payment methods.
Within affiliate program of Dreamplay Affiliates can withdraw their commission funds using the following payment methods:
Skrill
Neteller
Bank Transfer
Crypto
During the term of the Affiliate Agreement, you may from time to time be entrusted with confidential information relating to our business, operations, or underlying technology and/or the Affiliate Program (including, for example, the Commissions earned by you under the Affiliate Program). You agree to avoid disclosure or unauthorized use of any such confidential information to third persons or outside parties unless you have our prior written consent. You also agree that you will use the confidential information only for the purposes of the Affiliate Agreement. Your obligations in regards to this clause survive the termination of this Agreement. In addition, you must not issue any press release or similar communication to the public with respect to your participation in the Affiliate Program without the prior written consent of the Company (with approval of the exact content to also be approved by Company).
9.1. Term
The term of the Affiliate Agreement will begin when you are approved as an Affiliate and will be continuous unless and until either Party notifies the other in writing that it wishes to terminate the Agreement. In this case the Agreement will be terminated 30 days after such notice is given. For purposes of notification of termination, delivery via e-mail is considered a written and immediate form of notification.
For the avoidance of doubt, Company may also terminate (in accordance with Clause 5 above) upon immediate notice at any time for the Affiliate’s failure to meet their obligations under the Agreement or otherwise for the Affiliate’s negligence.
9.2. Affiliate actions upon termination
Upon termination you must immediately remove all of Company banners or creatives from the Affiliate Website and disable all Affiliate Links from the Affiliate Website to all Company Websites.
All rights and licenses given to you in the Affiliate Agreement shall immediately terminate.
You will return to Company any confidential information and all copies of it in your possession and control, and will cease all uses of all Company Intellectual Property Rights.
9.3. Commission
Upon termination of the Affiliate Agreement for any reason, all Commission relating to any New Customers directed to Company during the term shall not be payable to the Affiliate as from the date of termination.
10.1. Disclaimer
We make no express or implied warranties or representations with respect to the Affiliate Program, about Company or the Commission payment arrangements (including, without limitation, functionality, warranties of fitness, merchantability, legality or non-infringement). In addition, we make no representation that the operation of our sites will be uninterrupted or error-free and will not be liable for the consequences if there are any. In the event of a discrepancy between the reports offered in the Affiliate Account system and the Company database, the database shall be deemed accurate.
10.2. Indemnity and Limitation of Liability
You shall indemnify and hold Company, our directors, employees and representatives harmless from and against any and all liabilities, losses, damages and costs, including legal fees, resulting from or in any way connected with (a) any breach by you of any provision of the Affiliate Agreement, (b) the performance of your duties and obligations under the Affiliate Agreement, (c) your negligence or (d) any injury caused directly or indirectly by your negligent or intentional acts or omissions, or the unauthorised use of our creatives and links or this Affiliate Program.
The Company shall not be held liable for any direct or indirect, special, or consequential damages (or any loss of revenue, profits, or data), any loss of goodwill or reputation arising in connection with the Affiliate Agreement or the Affiliate Program, even if we have been advised of the possibility of such damages.
10.3. Non-Waiver
Our failure to enforce your strict performance of any provision of the Affiliate Agreement will not constitute a waiver of our right to subsequently enforce such provision or any other provision of the Affiliate Agreement.
10.4. Relationship of Parties
The Company and the Affiliate are independent contractors and nothing in the Affiliate Agreement will create any partnership, joint venture, agency, franchise, sales representative, or employment relationship between us. You will have no authority to make or accept any offers or representations on our behalf. You will not make any statement, whether on your site or otherwise, that would contradict anything in this Affiliate Agreement.
10.5. Force Majeure
Neither party shall be liable to the other for any delay or failure to perform its obligations under the Affiliate Agreement if such delay or failure arises from a cause beyond its reasonable control, including but not limited to labour disputes, strikes, industrial disturbances, acts of God, acts of terrorism, floods, lightning, utility or communications failures, earthquakes or other casualty. If such event occurs, the non-performing Party is excused from whatever performance is prevented by the event to the extent prevented provided that if the force majeure event subsists for a period exceeding thirty (30) calendar days then either Party may terminate the Affiliate Agreement with immediate effect by providing a written notice.
10.6. Assignability
You may not assign the Affiliate Agreement, by operation of law or otherwise, without our prior written consent.
10.7. Severability
If any provision of the Affiliate Agreement is held to be invalid, illegal or unenforceable in any respect, such provision will be ineffective only to the extent of such invalidity, or unenforceability, without invalidating the remainder of the Affiliate Agreement or any provision hereof.
10.8 English Language
This Agreement is drafted in English. In the event of discrepancies between translations, the English version shall prevail.
10.9. Modification of Terms & Conditions
We may modify any of the terms and conditions contained in the Affiliate Agreement or replace it at any time and in our sole discretion by posting a change notice or a new agreement on our site. Modifications may include, for example, changes in the scope of available Commissions and Affiliate Program rules.
If any modification is unacceptable to you, your need to terminate the Affiliate Agreement. Your continued participation in our Affiliate Program following our posting of a change notice or new agreement will constitute binding acceptance of the modification or of the new agreement.